Meet the man behind the 'Say Yes' video
buzzz worthy. . .
For director Matthew Cherry the only thing to do is say yes when asked to helm a music video for the reunion of the iconic girl group Destiny's Child, and of course show up at the Stellar Gospel Music Awards to accept at the Video Of The Year Honor held in Las Vegas Saturday.
For director Matthew Cherry the only thing to do is say yes when asked to helm a music video for the reunion of the iconic girl group Destiny's Child, and of course show up at the Stellar Gospel Music Awards to accept at the Video Of The Year Honor held in Las Vegas Saturday.
After Michelle Williams teamed with her former band mates Beyonce and Kelly Rowland to record the smash single "Say Yes"
she then turned to Cherry to direct the music video. The long awaited
reunion of one of the most popular recording groups of all time, as most
might expect, won the top video honor at the Stellar Awards.
"Winning
Music Video of the year at the 2015 Stellar Gospel Music Awards is such
an incredible honor and a huge surprise," said Cherry. "I am so happy
for Michelle, Beyonce, Kelly, and everyone on their various teams for
creating an incredible song and for trusting us to bring the visual to
life."
Direrted
by Cherry, the "Say Yes" video is a street party with Michelle, Beyonce
and Kelly dancing, singing and--if only for a moment--transporting
viewers back to the days when Destiny's Child dominated the
charts. The video is lush and colorful with a feel-good vibe.
Williams debuted the "Say Yes" video on Good Morning America and
to-date the YouTube version has garnered over a million views. Winner
of the American Black Film Festival's Best Picture honors for "The Last
Fall" this is Cherry's first award for music video directing.
"I
want to thank Don Johnson and the good folks at Central City
Productions, TV One and everyone who took the time to vote for the
video," said Cherry. I especially want to acknowledge everyone at E One
Nashville, and all the crew members, actors, singers and dancers who were apart of the video, as film is truly a team effort. God is good."