Bronner Brothers Launches Soul Glo Challenge to Celebrate 'Coming to America'
ATLANTA, GA -- Bronner Bros., Inc. (BB), the nation's oldest independently-owned Black beauty company announced the launch of its "BB Goes to Zamunda" Challenge in support of the newly released Amazon Original movie Coming 2 America. In celebration of Black culture, BB invites its network of over 200,000 professional multicultural stylists and barbers to participate in the "BB Goes to Zamunda" Challenge. As part of the collaboration, BB also created a limited edition "Soul Glo Hydrating Spray," which was distributed to influencers, stylists, and barbers. The long-awaited sequel to the 1988 classic movie, Coming to America, launched worldwide on Amazon Prime Video on March 5, 2021 and is now officially the #1 streamed movie of the weekend and the #1 opening weekend of any streaming movie in the past 12 months per 3rd party Screen Engine /ASI's weekly PostVOD™ ranking. "Just as our legendary Beauty Shows are a part of the Culture, so is Coming ...