BET launches new studio for content creators
First-of-its-kind studio venture provides equity ownership to Black creators across premium TV & film content Principal partners include Kenya Barris, Rashida Jones and Aaron Rahsaan Thomas BET Taps Aisha Summers-Burke to Lead the New Venture as General Manager New York, NY – BET, a unit of ViacomCBS (NASDAQ: VIAC; VIACA), has launched BET Studios, an unprecedented studio venture that offers equity ownership for Black content creators. Propelled by the infrastructure and financing of BET and ViacomCBS, BET Studios will create premium television series and films for an array of internal buyers, including Paramount+, SHOWTIME, CBS, Nickelodeon, BET+ and BET, in addition to select third-party platforms that seek best-in-class content from both leading and rising Black creatives. BET Studios will launch with principal partners Kenya Barris , Rashida Jones and Aaron Rahsaan Thomas . “The demand for premium content from Black creators has a...